Marketing To The Affluent 2.0 by Big Luca and Dan Kennedy (KENNEDY PROTOCOL)
Did you know that 22% of Italian families hold over 55% of all income earned in the country? This means that over half of the national income is generated by a very small group …
Learn how to tap into this niche of people who hold most of the money on the market - and have no problem parting ways with it.
Among the many things you will learn:
The behavior of the buyer and his psychology; The reasons for purchasing the various sectors of the market; The decision-making factors and reasons why the rich prefer one seller over another; Much more …
All explained step-by-step by Dan Kennedy himself, who gives you a strategy that you can literally “copy and paste” to your business.
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